Once Upon A Child

Kids' Stuff With Previous Experience.
Overview
At Once Upon A Child you'll find a huge selection of gently used kids clothing, toys, furniture and equipment at up to 70% off retail! We're not your typical secondhand store. The items that we buy and sell are next to new, good quality, clean and have been checked for safety standards.

Once Upon A Child will provide a fun and convenient way to buy and sell gently used and new kids stuff focusing on quality, safety and value.

Additionals
Once Upon A Child® is part of Winmark Corporation, a unique franchise system that has been supporting resale-retail franchise opportunities since 1988. If you have never worked in retail, or did so years ago and don't think this is the right opportunity for you—think again! Most of our franchisees had little to no retail experience before owning their own franchise. What they do bring to the table is the passion and excitement they have for the brand and for their customers! That passion is infused from Day 1 with our team during the training process.

Why Our Franchise?

Our Training Program
With over 75 hours of classroom and in-store training on topics such as employee management, merchandising, inventory management, financial management, digital and social marketing, product knowledge, store operations, and customer service, you'll gain the knowledge you'll need to launch your new store.

Ongoing Support
Winmark's® support of its franchisees does not end with our initial training program. We're invested in the success of our franchise partners and make sure they continue to have the help and resources they need to make their Play It Again Sports location as successful as possible.

Our franchisees can always expect to have access to:

Field Operations Consulting
Looking for a small business consultant ready to help you grow your Play It Again Sports business and reach your personal goals? Look no further. Winmark's Field Operations Managers are retail experts with years of experience from some of the top retailers like, Target®, JC Penney®, Best Buy®, Old Navy®, Kohl's® and more. They're your front line partner and liaison to the rest of the home office team.

Marketing and Advertising
Your Marketing Manager and the marketing team are dedicated to delivering professionally produced television and radio commercials, digital and social marketing assets, event marketing materials, local store marketing programs, and so much more. As a Winmark franchisee, you will also have access to a preferred marketing vendor experienced in working with the Play It Again Sports brand. They'll work with you to lay out a marketing plan, ensuring your marketing dollars are spent in the right places to generate the best return on your investment.