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ID: 392
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Overview
Attorney at Law Magazine is a national network of local magazine about and for the local legal community. The magazine providers attorneys with information about practice management and legal marketing while highlighting local success stories – both lawyers and law firms.
The magazine also features columns penned by local practitioners and industry-related professionals on the latest trends in their area of expertise.
Additionals
Attorney at Law Magazine has created several unique content marketing products that help the legal community in their marketing efforts. While Attorney at Law Magazine is driven by the publication, it is the content marketing opportunities for the legal community that drive the business.
Content Marketing is on the rise…
$118.4 billion will be spent on content marketing in 2014.
On average, marketers allot a quarter (25%) of their marketing budget to content marketing.
62% of companies outsource their content marketing.
79% of B2B marketers use content marketing to achieve brand awareness goals.
80% of business decision makers prefer to get company information in a series of articles versus an advertisement.
Why Our Franchise?
In an effort to make each franchisee a success, Attorney at Law Magazine maximizes the training and support. With a comprehensive training plan focused on building and sustaining a profitable business. Franchisees benefit from ongoing marketing plans, a robust support system.
Startup & Ongoing
While Attorney at Law Magazine's franchisees receive continuous support from the corporate staff, the initial training is all-inclusive. With a 5-day training class, the franchisee is able to sit down with each department and become fully fluent in their responsibilities. This training class arms the franchisee with the marketing and business knowledge of over 20 years of industry experience.
In addition to the initial training and ongoing conference calls, Attorney at Law Magazine is available for on-site assistance and is available for one-on-one calls.
Attorney at Law Magazine seeks to support their franchisees throughout the live of their magazine franchise.
